<aside> 💡 A focus group is a group of users assembled to participate in a discussion about a product before it is launched or to provide feedback on new features /product components during development.
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A focus group is a small group of people who represent your target audience with whom you share ideas and ask questions about your product. Ideally, there is a mix of current customers and potential customers in a focus group. The goal of a focus group is to gain a better understanding of how the subject of the focus group would be seen by a wider audience and what changes should be made before a rollout.
A focus group can help collect user needs and create a better understanding of the meaning behind the needs, but also the meaning behind quantitative data when combined with a focus group.
[explain briefly the goal/objective of this project on a high level]
| Hypotheses | Goals | Research questions |
|---|---|---|
| [enter the hypotheses that correspond to this method] | [enter the goals that correspond to this method] | [enter the research questions that correspond to this method] |